reverse Conway maneuver

organizations should evolve their team and organizational structure to achieve the desired architecture.

— Team Topologies, First Edition

an organizational design strategy where teams and collaboration lines are reshaped to produce the desired software architecture.

— Output to Outcome, in “Chapter 3: The Outcome Tree”, Mik Kersten

a company designs its teams to mirror the architecture of the software they need to build

— Team Topologies Reader's Guide, in the text

create an organizational structure that looks like the system that we want to develop

— Gunther Lenz · Digital Transformation "Phoenix" Style in Healthcare, Virtual US 2022 · at 18:17 (as “inverse Conway maneuver”)

we did what's called the reverse Conway maneuver, right? Where we actually took all the people in a similar functional area, though they had different pieces of software from the different three companies, and we put them all together into what we called functional pods.

— Joe Hunt, Dr. Stephen Mayner · Transformational Leadership—An Implementation Story, Las Vegas 2019 · at 28:04